Baking Fashion Trends

After the online survey was made, the main trend that this website will analyse is The Bake Off effect, which is from the TV show in Britain called The Great British Bake Off, where majority of the responses of the survey were of cookbooks by celebrities on the show. 

The second trend is the Jamie Oliver Effect. 

In addition, these two effects were chosen because where the Bake Off created an influx of bakers in the UK, the Jamie Oliver Effect had been taking place and had and still is creating an influx of chefs in the UK.